BCi Digital has been involved with the development and deployment of Sky AdSmart since its inception over 15 years ago. We specialize in unlocking the full potential of AdSmart. Whether you’re a Sky media partner looking to maximize audience reach, or an independent ad sales house seeking market access, our flexible solutions ensure your campaigns are delivered accurately, efficiently, and at scale.
Expert Integration: Deep technical expertise to integrate your systems with AdSmart, ensuring real‑time data flow and campaign control.
A modular solution, designed for media partners and ad houses to streamline campaign delivery, reporting, and optimization.
Tailored Services: From consultation to deployment and ongoing support, our solutions adapt to your business model and growth ambitions.
Whether you’re a Sky partner looking to innovate with the flagship addressable service or an independent sales house aiming to launch addressability on AdSmart enabled devices, our combined integration expertise and suite of productss ensure high-performance AdSmart campaigns from day one and beyond. Contact us to discover how our integration services, and our suite of addressable advertising products can power your AdSmart deployment.
Contact usAs viewers increasingly interact with content across broadcast and broadband, HbbTV has emerged as the leading standard for seamless, interactive TV experiences in Europe, with the majority of European TV’s now providing support for it. BCi Digital’s end-to-end solutions bring precision addressability to HbbTV, enabling broadcasters to deliver the right message to the right viewer, every time.
From broadcast signalling to optimising media switcher and media sync, our team knows HbbTV inside and out.
A unified suite for campaign management, delivery orchestration, and analytics, optimised for HbbTV with spot and break replacement support.
High performance decisioning at scale, optimize each impression with real time bidding and yield logic.
High performance decisioning at scale, optimize each impression with real time bidding and yield logic.
High performance decisioning at scale, optimize each impression with real time bidding and yield logic.
Contact BCi Digitalus today to explore how our iIntegration sServices and addressable advertising products can power your next generation of HbbTV powered precision TV campaigns.
Contact usBy uniting deep technical expertise with strategic consulting and highly responsive operational support, we ensure every campaign not only delivers maximum engagement but also drives measurable ROI.
Body text sample: Cabin is a humanist sans inspired by Edward Johnston's and Eric Gill's typefaces, with a touch of modernism. Cabin incorporates modern proportions, optical adjustments, and some elements of the geometric sans. It remains true to its roots, but has its own personality. The Cabin font family comes in two variable fonts, roman and true italic, with a Weight range from Regular to Bold, and a Width range from normal to Condensed. Cabin has wide language support, including full Latin coverage of Vietnamese, additional to all Western, Central, and South/Eastern European languages.
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In choosing a colour palette I've taken inspiration from the marine/naval heritage setting of the BCi HQ, and the BCi logo itself. The palette includes neutral greys plus tints and tones of the BCi Digital logo blue, plus International Orange for a pop of colour and to draw attention to important actions and content. Orange is opposite blue on the colour wheel, so it contrasts well with the branding colour.
I know it's important to you to have a website that feels authentic and doesn't rely on generic stock images. So I'll include photos of your team and your workplace setting.
Contact us today to dDiscover how our specialized offerings in AdSmart, HbbTV, and OTT can power your next generation of precision advertising.
Ocelot is a powerful, cloud-based solution designed to industrialise addressable television advertising and enable census level audience measurement. Tailored for broadcasters and service providers, Ocelot enables dynamic ad substitution across all formats, whether it’s traditional broadcast channels, live streaming services, or video-on-demand platforms. By delivering personalized ads to individual households, Ocelot helps maximize ad relevance and effectiveness, significantly enhancing audience engagement. Built on BCi Digital’s 20+ years of expertise in broadcast technology and proven success in launching over 40 Sky AdSmart services, Ocelot offers seamless integration into existing broadcast and advertising ecosystems. It works effortlessly with your current infrastructure, supporting a wide range of ad formats and industry standards, making it a scalable solution for today’s rapidly evolving media landscape. Ocelot not only enhances your ability to deliver tailored ad content but also supports precise audience targeting, allowing you to optimize ad delivery for specific demographic, geographic, or behavioural segments. This results in more impactful advertising, higher ROI, and improved viewer experiences.
Flexible and modular: Ocelot is a modular solution; the different components can be combined to meet the requirements of a particular deployment. ADS independent: Ocelot works with both BCi’s own Opportune schedule aware ADS and the industry standard ADSs, including Freewheel and Google Ad Manager. Scalable: as a cloud native solution, Ocelot is highly scalable, cost effectively supporting audiences from a few thousand to millions. Rapid deployment: Ocelot can be rapid deployed. Existing integrations, with leading broadcast and ad tech systems, significantly reduce launch timescales. Resilient: Ocelot is largely designed for high availabilityserverless with server-based components run across multiple availability zones. Supports industry standards: Converts SCTE-35 and SCTE-104 triggers to DVB-TA stream events. Handles VAST ad requests and beacon impressions. Multiple use cases: Ocelot supports AdSmart media partner and wholesale deployments, HbbTV 2.0.x deployments requiring whole ad break replacement and HbbTV-TA individual spot replacement. Full reporting: VAST request and beacon responses for third part ADSs are proxied to ensure full monitoring and reporting of activities. Audience measurement: Ocelot can be used for device capability monitoring and for census level audience measurement, independent of advertising services. Proven: Ocelot is backed by BCi Digital’s integration services, who have launched over 40 addressable advertising services.